Bought by You: The 25 Most Purchased Fashion Items of September

If you’re reading this, you probably appreciate how much Who What Wear’s fashion editors love to shop. And they’re really, really good at it. Between trend forecasting and test-driving them, if it’s worth adding to your wardrobe, we’ve probably written about it. Whether you’re interested in investing in the season’s biggest trends or simply investing in new staples, Who What Wear has you covered.

Now, a new month means it’s time to turn the spotlight back on our favorite shoppers—you! Below, you will find the most popular fashion pieces under $300 that Who What Wear readers (and, let’s be honest, staffers) actually purchased over the past month, along with a few notes about why we also love each item. Think of it as a Who What Wear nomination seconded by hundreds—sometimes even thousands—of our readers, updated monthly to reflect the best purchases we’ve made and what is still available and genuinely worth adding to your shopping cart.

Intrigued? We hope so. Keep scrolling to see the 25 most popular fashion items our readers purchased last month.  

You’ll wear this with everything. 

So luxe! 

Oversize T-shirts are a wardrobe staple.

Honestly, we’re not surprised this button-down was so popular. 

Some things never go out of style.

Meet the perfect knit top. 

We’re about it. 

Never underestimate the power of a simple dress. 

Everyone needs a good cardigan. 

Of course, this blazer was a best seller last month. It’s the embodiment of chic.

We found a chic little knit dress for you. 

Peak fall energy. 

Sometimes, the best jeans are the simplest ones. 

This skirt is flying off the shelves.

It’s giving Miu Miu energy.

We love leather pants. 

You can wear these well into the fall. 

Mini skirts are back. 

Trousers are a perennial favorite. 

You can pair these boots with any outfit.

We guarantee you’ll wear these all the time. 

These boots come in six different hues. 

A great fall staple. 

Perfect for everday wear. 

The perfect pair of ankle booties—don’t you agree? 

This post was originally published at an earlier date and has since been updated. 

Next up, Prediction: Every It Girl Will Be Wearing This One Coat Trend This Fall

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