Seeing Is Believing: 25 Things From COS That Could 100% Pass as The Row

Low-key luxury has basically been a thing forever, but recently the aesthetic has been the subject of numerous TikToks delving into the world of outwardly simple and deceptively expensive clothes. Naturally, The Row has come up several times in the discourse. The brand’s collections are about as stripped and pared down as it gets, but what it lacks in ornate details, it makes up for in quality. That means that even a plain white button-down shirt will be a splurge. But the hefty prices haven’t stopped The Row from amassing a legion of fans. You could certainly count me as one of them. 

As much as I love an over-the-top trend, there’s still something to be said about a quiet, cool elegance that’s so simple and immaculately put together. I’ve said before that if I had a million dollars, I’d stock my closet full of The Row staples, but since student loans are very much a present force in my life, I’ve taken to other alternatives. One of them is the Scandi brand COS. Although a fashion editor favorite, it’s a little bit more under the radar than its mass-market contemporaries.

Much like The Row, COS’s bread and butter are minimalist separates that steer oversized and modern. That being said, the price points are dramatically different—a pair of COS pants would set you back a little more than $100, while its cotton tanks and tees are often around $30. The moderate affordability and expensive-looking quality are primarily why most of my bookmarks as of late have been the retailer.  And until I hit the lottery it fulfills my quiet luxury fantasies. Ahead, see the COS pieces I’m convinced could pass certainly pass for The Row.

The Who What Wear slack is buzzing about this dress.

How to do workwear in the summer.

This tee is one of my favorites for a multitude of reasons: it’s thick, has the perfect box shape, and really affordable.

Wear these all summer.

UV protection never looked so good.

As soon as I saw this dress, I shrieked. It’s so good.

I want to copy this entire outfit.

Aggressive A/C won’t stand a chance.

The perfect complement to your minimalist fits.

Low-rise jeans are the moment.

The type of tank where stocking up is imperative.

A great belt is essential to tailored dressing. 

Simple yet fun.

If you’re going to get a pair of tailored trousers, I recommend getting them from COS.

The perfect minidress.

Layer this shirt underneath a blazer or wear it unbuttoned with a tank top.

Love this shade of army green.

If you don’t want to immediately jump to the designer bag market, COS has some great affordable leather options. 

Don’t worry—red is a neutral these days.

This top is almost sold out, which is all of the convincing I need.

Waistcoats are the staple of the season.

The tailored version of pajamas.

There are so many ways to wear this.

Ready for the abundance of outdoor parties. 

How good is this vest?

Although minimalists tend to favor neutrals, it’s okay to step out of the box once in a while. This deep shade of pink is a great excuse.

Next: Simplicity Is My New Thing—Check Out These Outfits That Are Low-Key

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