I’m Calling It: This Will Be the Most Popular Hair Color of 2021

From sweeping fringes to choppy bobs, hairdressers are predicting that there will be plenty of hair transformation fun to be had in 2021 once salons reopen. Unless you’re brave enough to cut your own hair at home, of course. But what about when it comes to color? Well, unlike some of the more low-maintenance hairstyles that are already trending this year, it looks like consumers are still willing to embrace at-home box dyes in their quest for a new hue. And there’s one shade that looks set to dominate the year ahead: copper. Yes, burnished reds, coppery golds, and sheeny ambers will be everywhere in 2021 and there are plenty of fashion girls and celebs already proving just how good this color trend looks.

As for caring for this color at home? “There is so much demand for copper colour and care, as the vibrancy fades quickly whether it’s natural or coloured,” explains Josh Wood, expert colorist and founder of Josh Wood Colour. “I’d always recommend applying a hydrating treatment mask once or twice a week to keep that color vibrant and always steer clear of sulphates in your shampoos.” Ahead, keep scrolling for 15 of the best copper hair color looks.

Gigi debuted copper strands recently, proving the color really is the move in 2021.

Lizzo’s embracing all things red with this tonal fashion and beauty look.

Zendaya was way ahead of the curve with this Met Gala beauty look—the copper-colored bob is so 2021.

Copper looks so good paired with Courtney’s cool-girl hair texture.

Emma’s warm-toned hair and red lipstick oozes Hollywood siren.

For a more subtle take on the copper hair trend, opt for a deeper, burgundy-inspired shade like Jourdan’s. 

Isla’s auburn hair always looks so incredibly glossy.

How good do SZA’s curls look in copper?

Bouncy curls and auburn strands lend retro appeal to Rihanna’s long hairstyle.

Emma has embraced all shades of red over the years but this rich, deep copper might be my favorite of all.

For a low-maintenance take on the copper hair trend, keep roots clear of color like Phoebe and focus the color at the ends.

I love the contrast between Nnenna’s dark roots and her amber-tinged low bun.

Jessica’s strawberry-blonde strands are a great entry point to the copper hair trend.

Brunettes like Eva look amazing with just a hint of copper gloss through their lengths.

Let’s be real—Angela is always serving us redhead hair inspo and we’re here for it.

Copper curls look so good on Freddie.

If you’re looking to dip your toe in the copper hair trend then this semi-permanent treatment delivers a wash of high-shine color that lasts for several washes.

This warm peachy shade looks great on all hair colours but particularly pops on blonde strands.

Intensify and protect your copper hues with this specially-formulated conditioning treatment. 

This nourishing hair conditioner rejuvenates copper tones and boosts shine.

This convenient gloss makes it easy to infuse copper into your strands in the shower.

Here’s another gloss to keep your color fresher, longer.

Ready to gently fade your color? This shampoo can help.

This peachy-pink conditioner enhances and moisturizes red or copper hair for a brighter color. This post originally appeared on Who What Wear UK. Up next, Hairstylists Predict These Will Be the 10 Biggest Hair Trends of 2021

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