5 Affordable Brands Fashion People Always Wear and What I’d Buy From Each

Shop With WWW, our annual two-day shopping event, is here! Between now and 11:59 p.m. PT on October 22, you get to shop with exclusive discounts from our favorite brands and retailers. Be sure to visit our event page to browse all the incredible deals on offer. Happy shopping!

Fashion insiders have the most covetable wardrobes around and while they’re often stocked with pricey buys from designer labels, they’re just as often spotted wearing cool finds from cult affordable labels. Yep, you’re just as likely to see Bottega Veneta snapped on Instagram as you are a piece from Frankie Shop’s latest drop. I guarantee it.

So, which affordable brands are cool enough to make it into the wardrobes of fashion’s coolest insiders? Ahead, I’m highlighting the ones that you’ll be sure to spot everywhere from the street style scene at fashion month to the latest photos on your Instagram feed. Here, you’ll find everything from the cult tees that have taken over the fashion set to the cool bustier tops that keep selling out. Whether your budget is under-$75 or under-$300, these are the affordable fashion finds you can guarantee fashion people are also behind. Shop our favorite picks here.

Hugely popular among the fashion set, Frankie Shop’s signature padded tees and jumpsuits have acquired cult status. I also have my eye on the matching sweatshirt and shorts suits they just launched.

I have the tank dress version and now want this sleeved style.

My obsession with jumpsuits continues.

I can confirm that this is the perfect tee.

I’d style this with chunky boots and a trench coat.

Mango always has the coolest take on the current trends but in a way that feels timeless and modern Right now, I can’t get enough of their amazing affordable bags and shoes.

The outfit above is convincing me to repeat a denim-on-denim look.

The ’90s nylon bag is back and cooler than ever.

This season is all about the shacket.

Chunky loafers are all I can think about right now.

If you want a statement-making piece, look no further than Rotate. The Danish brand has mastered the ultimate party dress, always giving them a cool ’80s spin.

These puffy sleeves, though.

An actual dream dress. This product is part of our Shop With WWW event! Make sure to enter the code AFFIRMWWW at checkout to receive the discount.

To wear with strappy heels. This product is part of our Shop With WWW event! Make sure to enter the code AFFIRMWWW at checkout to receive the discount.

How good are these puffy sleeves? This product is part of our Shop With WWW event! Make sure to enter the code AFFIRMWWW at checkout to receive the discount.

The designs from L.A.-based brand Miaou are inspired by vintage pieces, so you’ll find their collection stocked with perfectly-cut bustiers and cool takes on denim. A favorite of celebs including Kendall Jenner and Emily Ratajkowski, you’ll often find them wearing pieces from the brand.

I can never resist a great bustier.

A tee with a cool twist.

Yep, gonna need this.

Hello, fun stripes.

If you’re looking for minimal wardrobe essentials at a great price, COS should be your first stop. Their sustainable collections perfect timeless basics.

Ribbed knits are all I want to wear this fall.

This shade is missing from my denim collection.

The perfect oversize fit.

To wear with sneakers and sweatpants.

Next, shop 25 cool fashion finds I’m obsessing over right now.

My Online SuperMarket Store
Enable registration in settings - general

Do you want to ship the item(s) you’re buying here oversea or you’re not based in the UK but you’ll like your item shipped oversea after your purchase ? Then I have a good news for you! As a cargo company, we will give you 10% Discount off your shipping cost when you buy through this website. Plus you can even buy the item and get it delivered to our warehouse for onward forwarding to your desired destination abroad.